HOW I did destination marketing without knowing

Now is on everybody’s mouth but there was a time when destination marketing wasn’t even a thing and content marketing was just beginning to be something of any relevance. During those years I worked as a front-end developer and graphic designer in an agency led by a couple of friends in Romagna, Italy, whose clients were mostly hoteliers or tourist entrepreneurs.

It was nice, smooth employment because bosses and colleagues were smart, creative people and there was space and time for developing new skills and experimenting in different areas of the work. As the most capable with WordPress at the time I got the task to develop from scratch a portal with touristic and travel information to promote the area and the business of our client hoteliers. I went out with a, a web magazine with plenty of information for travelers and curious about the destination, and for a couple of years was fun to research fairs, lore, events on the territory and promote them.

I left that job in 2016 and I ceased editing the site that is still active but a little neglected. I treasured the experience in content creation and destination marketing and I collected this graphic collection of social covers as a souvenir. Some of them are still used on the web.


Related contents

Busso Striscio Volo is a redesign project aimed to reinvent the traditional playing cards used in Romagna to play an old game called “Marafone“.

ROMAGNA ALLA LETTERA is a graphic and design project without a clear destination so far that features vector logos of city names with a illustration twist.

About me

My name is Daniele Prati and I was born in Italy in 1976.
I’m a multidisciplinary creative designer and content creator.

I’m a location-independent freelance aiming to make a living while traveling, learning, creating, and changing.
That’s my way of becoming myself.

About the website

I am interested in exploring, researching, and developing projects and content that combine different arts, disciplines, and platforms while being solid, functional, and unrepeatable.

I am available for commercial and no-profit projects and open to collaborating on engaging projects anywhere.


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I’m always happy to contribute with some of my skills to exciting projects, both no-profit or commercial. If a good idea is in da house please freely check my skills on Bluinfaccia’s online résumé or make me a proposal through my contact form.

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